{
    "settings": {
        "phone": "+92 339 8041774",
        "whatsapp": "923218661774",
        "email": "info@sarmadfabricsinternational.com.pk",
        "shipping": 250,
        "freeOver": 10000,
        "heroEyebrow": "",
        "heroTitle": "Dressed for the life you *lead.*",
        "heroText": "Fine unstitched fabric for men — woven in Faisalabad, finished by the tailor you trust.",
        "instagram": "",
        "facebook": "",
        "tiktok": "",
        "youtube": "",
        "linkedin": ""
    },
    "categories": [
        {
            "name": "Cotton",
            "care": "Gentle machine wash cold, dry in shade, iron while slightly damp.",
            "subs": [
                {
                    "name": "Premium Cotton",
                    "desc": "Soft, breathable and honest — the cloth you reach for without thinking.",
                    "comp": "100% cotton",
                    "weight": "Medium"
                },
                {
                    "name": "Egyptian Cotton",
                    "desc": "Long-staple cotton with a quiet lustre that only gets better with wear.",
                    "comp": "100% long-staple cotton",
                    "weight": "Medium"
                },
                {
                    "name": "Summer Cotton",
                    "desc": "Light and airy, for long afternoons and warm evenings.",
                    "comp": "100% cotton",
                    "weight": "Light"
                }
            ]
        },
        {
            "name": "Blended",
            "care": "Machine wash cold, hang to dry — minimal ironing needed.",
            "subs": [
                {
                    "name": "Wash & Wear",
                    "desc": "Crease-resistant and easy to care for — composed from the first meeting to the last.",
                    "comp": "Blended fibres",
                    "weight": "Medium"
                },
                {
                    "name": "Soft Blend",
                    "desc": "A softer hand with all the ease of a blend.",
                    "comp": "Cotton-rich blend",
                    "weight": "Medium"
                },
                {
                    "name": "Poly-Viscose",
                    "desc": "Fluid drape, rich colour, effortless care.",
                    "comp": "Polyester-viscose",
                    "weight": "Medium"
                }
            ]
        },
        {
            "name": "Boski",
            "care": "Dry clean recommended. Iron on low heat on the reverse.",
            "subs": [
                {
                    "name": "Pure Boski",
                    "desc": "The sheen of occasion — weddings, Eid and nights worth remembering.",
                    "comp": "Boski weave",
                    "weight": "Light"
                },
                {
                    "name": "Chinese Boski",
                    "desc": "Smooth, lustrous and cool against the skin.",
                    "comp": "Boski weave",
                    "weight": "Light"
                }
            ]
        },
        {
            "name": "Latha",
            "care": "Wash cold with whites, dry in shade, iron on medium-high.",
            "subs": [
                {
                    "name": "Super Latha",
                    "desc": "Crisp, bright white — pressed and ready for Jummah.",
                    "comp": "Cotton latha",
                    "weight": "Medium"
                },
                {
                    "name": "Premium Latha",
                    "desc": "A finer, smoother latha with a clean, cool hand.",
                    "comp": "Fine-count cotton latha",
                    "weight": "Light"
                }
            ]
        }
    ],
    "products": [
        {
            "id": "c1",
            "name": "Meadow",
            "cat": "Cotton",
            "sub": "Premium Cotton",
            "price": 2950,
            "old": 3400,
            "tag": "New",
            "occ": [
                "Everyday"
            ],
            "isNew": true,
            "hidden": false,
            "desc": "",
            "comp": "",
            "weight": "",
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                    "name": "Olive",
                    "hex": "#5b6340",
                    "fam": "green",
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                {
                    "name": "Sand",
                    "hex": "#cdb99a",
                    "fam": "beige",
                    "img": null
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                {
                    "name": "Bottle",
                    "hex": "#2f4a3a",
                    "fam": "green",
                    "img": null
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                {
                    "name": "Sage",
                    "hex": "#91b5ac",
                    "fam": "green",
                    "img": null
                }
            ]
        },
        {
            "id": "c2",
            "name": "Sandstone",
            "cat": "Cotton",
            "sub": "Egyptian Cotton",
            "price": 3650,
            "old": 0,
            "tag": "",
            "occ": [
                "Everyday",
                "Office"
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            "isNew": true,
            "hidden": false,
            "desc": "",
            "comp": "",
            "weight": "",
            "cols": [
                {
                    "name": "Sand",
                    "hex": "#cdb99a",
                    "fam": "beige",
                    "img": "swCotton"
                },
                {
                    "name": "Stone",
                    "hex": "#b9ab92",
                    "fam": "beige",
                    "img": null
                },
                {
                    "name": "Camel",
                    "hex": "#b08a5c",
                    "fam": "beige",
                    "img": null
                },
                {
                    "name": "Ivory",
                    "hex": "#ece3cf",
                    "fam": "white",
                    "img": null
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        },
        {
            "id": "c3",
            "name": "Riverstone",
            "cat": "Cotton",
            "sub": "Summer Cotton",
            "price": 2650,
            "old": 0,
            "tag": "",
            "occ": [
                "Everyday"
            ],
            "isNew": true,
            "hidden": false,
            "desc": "",
            "comp": "",
            "weight": "",
            "cols": [
                {
                    "name": "Sky",
                    "hex": "#9db8d9",
                    "fam": "blue",
                    "img": "cot3"
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                {
                    "name": "Mint",
                    "hex": "#bcd3c4",
                    "fam": "green",
                    "img": null
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                {
                    "name": "White",
                    "hex": "#f3f1ea",
                    "fam": "white",
                    "img": null
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                {
                    "name": "Steel",
                    "hex": "#437282",
                    "fam": "blue",
                    "img": null
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            ]
        },
        {
            "id": "c4",
            "name": "Almond",
            "cat": "Cotton",
            "sub": "Premium Cotton",
            "price": 2750,
            "old": 0,
            "tag": "",
            "occ": [
                "Office",
                "Everyday"
            ],
            "isNew": false,
            "hidden": false,
            "desc": "",
            "comp": "",
            "weight": "",
            "cols": [
                {
                    "name": "Taupe",
                    "hex": "#9c9186",
                    "fam": "brown",
                    "img": "cot4"
                },
                {
                    "name": "Mocha",
                    "hex": "#7a6352",
                    "fam": "brown",
                    "img": null
                },
                {
                    "name": "Charcoal",
                    "hex": "#3c3f44",
                    "fam": "grey",
                    "img": null
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            ]
        },
        {
            "id": "c5",
            "name": "Dune",
            "cat": "Cotton",
            "sub": "Egyptian Cotton",
            "price": 3450,
            "old": 0,
            "tag": "",
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                "Formal"
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            "isNew": false,
            "hidden": false,
            "desc": "",
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                    "name": "Sand",
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                {
                    "name": "Taupe",
                    "hex": "#9c9186",
                    "fam": "brown",
                    "img": null
                },
                {
                    "name": "Slate",
                    "hex": "#6d7075",
                    "fam": "grey",
                    "img": null
                },
                {
                    "name": "Navy",
                    "hex": "#1f2a44",
                    "fam": "navy",
                    "img": null
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            ]
        },
        {
            "id": "w1",
            "name": "Indigo Office",
            "cat": "Blended",
            "sub": "Wash & Wear",
            "price": 3200,
            "old": 0,
            "tag": "Loved",
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                "Office"
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            "isNew": false,
            "hidden": false,
            "desc": "",
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                    "name": "Navy",
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                    "name": "Black",
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                    "fam": "black",
                    "img": null
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                {
                    "name": "Steel",
                    "hex": "#437282",
                    "fam": "blue",
                    "img": null
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            ]
        },
        {
            "id": "w2",
            "name": "Graphite",
            "cat": "Blended",
            "sub": "Wash & Wear",
            "price": 3100,
            "old": 0,
            "tag": "",
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                "Office",
                "Everyday"
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            "isNew": false,
            "hidden": false,
            "desc": "",
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                    "name": "Slate",
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                {
                    "name": "Charcoal",
                    "hex": "#3c3f44",
                    "fam": "grey",
                    "img": "swWW"
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                {
                    "name": "Stone",
                    "hex": "#b9ab92",
                    "fam": "beige",
                    "img": null
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        },
        {
            "id": "w3",
            "name": "Chestnut",
            "cat": "Blended",
            "sub": "Soft Blend",
            "price": 3250,
            "old": 3600,
            "tag": "",
            "occ": [
                "Everyday"
            ],
            "isNew": false,
            "hidden": false,
            "desc": "",
            "comp": "",
            "weight": "",
            "cols": [
                {
                    "name": "Mocha",
                    "hex": "#7a6352",
                    "fam": "brown",
                    "img": "ww3"
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                {
                    "name": "Camel",
                    "hex": "#b08a5c",
                    "fam": "beige",
                    "img": null
                },
                {
                    "name": "Taupe",
                    "hex": "#9c9186",
                    "fam": "brown",
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            ]
        },
        {
            "id": "w4",
            "name": "Rosewood",
            "cat": "Blended",
            "sub": "Poly-Viscose",
            "price": 3300,
            "old": 0,
            "tag": "",
            "occ": [
                "Festive",
                "Formal"
            ],
            "isNew": true,
            "hidden": false,
            "desc": "",
            "comp": "",
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            "cols": [
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                    "name": "Rose",
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                    "fam": "rose",
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                {
                    "name": "Mauve",
                    "hex": "#b88f8a",
                    "fam": "rose",
                    "img": null
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                {
                    "name": "Maroon",
                    "hex": "#5a2530",
                    "fam": "rose",
                    "img": null
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            ]
        },
        {
            "id": "w5",
            "name": "Skyline",
            "cat": "Blended",
            "sub": "Soft Blend",
            "price": 2990,
            "old": 0,
            "tag": "",
            "occ": [
                "Everyday",
                "Office"
            ],
            "isNew": true,
            "hidden": false,
            "desc": "",
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                    "img": "blueB"
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                {
                    "name": "Mint",
                    "hex": "#bcd3c4",
                    "fam": "green",
                    "img": null
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            ]
        },
        {
            "id": "b1",
            "name": "Midnight",
            "cat": "Boski",
            "sub": "Pure Boski",
            "price": 5200,
            "old": 0,
            "tag": "Occasion",
            "occ": [
                "Festive",
                "Formal"
            ],
            "isNew": false,
            "hidden": false,
            "desc": "",
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                    "name": "Navy",
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                {
                    "name": "Black",
                    "hex": "#1b1c1e",
                    "fam": "black",
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                {
                    "name": "Maroon",
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                    "img": null
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            ]
        },
        {
            "id": "b2",
            "name": "Oyster",
            "cat": "Boski",
            "sub": "Chinese Boski",
            "price": 4800,
            "old": 0,
            "tag": "",
            "occ": [
                "Formal"
            ],
            "isNew": false,
            "hidden": false,
            "desc": "",
            "comp": "",
            "weight": "",
            "cols": [
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                    "name": "Stone",
                    "hex": "#b9ab92",
                    "fam": "beige",
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                },
                {
                    "name": "Ivory",
                    "hex": "#ece3cf",
                    "fam": "white",
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                {
                    "name": "Camel",
                    "hex": "#b08a5c",
                    "fam": "beige",
                    "img": null
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        {
            "id": "b3",
            "name": "Orchid",
            "cat": "Boski",
            "sub": "Pure Boski",
            "price": 4950,
            "old": 5500,
            "tag": "",
            "occ": [
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            ],
            "isNew": false,
            "hidden": false,
            "desc": "",
            "comp": "",
            "weight": "",
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                    "name": "Rose",
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                    "fam": "rose",
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                },
                {
                    "name": "Sand",
                    "hex": "#cdb99a",
                    "fam": "beige",
                    "img": null
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            ]
        },
        {
            "id": "b4",
            "name": "Fern",
            "cat": "Boski",
            "sub": "Chinese Boski",
            "price": 5100,
            "old": 0,
            "tag": "",
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                "Festive"
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            "hidden": false,
            "desc": "",
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                    "name": "Olive",
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                    "fam": "green",
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                    "name": "Navy",
                    "hex": "#1f2a44",
                    "fam": "navy",
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        },
        {
            "id": "b5",
            "name": "Nightfall",
            "cat": "Boski",
            "sub": "Pure Boski",
            "price": 5400,
            "old": 0,
            "tag": "",
            "occ": [
                "Festive"
            ],
            "isNew": true,
            "hidden": false,
            "desc": "",
            "comp": "",
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                    "name": "Charcoal",
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                },
                {
                    "name": "Black",
                    "hex": "#1b1c1e",
                    "fam": "black",
                    "img": null
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            ]
        },
        {
            "id": "l1",
            "name": "Jasmine",
            "cat": "Latha",
            "sub": "Super Latha",
            "price": 3450,
            "old": 0,
            "tag": "Jummah",
            "occ": [
                "Festive",
                "Everyday"
            ],
            "isNew": false,
            "hidden": false,
            "desc": "",
            "comp": "",
            "weight": "",
            "cols": [
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                    "name": "White",
                    "hex": "#f3f1ea",
                    "fam": "white",
                    "img": "lat1"
                },
                {
                    "name": "Ivory",
                    "hex": "#ece3cf",
                    "fam": "white",
                    "img": null
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            ]
        },
        {
            "id": "l2",
            "name": "Pearl",
            "cat": "Latha",
            "sub": "Premium Latha",
            "price": 3650,
            "old": 0,
            "tag": "",
            "occ": [
                "Festive",
                "Formal"
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            "isNew": false,
            "hidden": false,
            "desc": "",
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            "cols": [
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                    "name": "White",
                    "hex": "#f3f1ea",
                    "fam": "white",
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                {
                    "name": "Ivory",
                    "hex": "#ece3cf",
                    "fam": "white",
                    "img": null
                }
            ]
        },
        {
            "id": "l3",
            "name": "Ivory",
            "cat": "Latha",
            "sub": "Super Latha",
            "price": 3550,
            "old": 0,
            "tag": "",
            "occ": [
                "Everyday",
                "Festive"
            ],
            "isNew": false,
            "hidden": false,
            "desc": "",
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                    "name": "Ivory",
                    "hex": "#ece3cf",
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                    "img": "lat3"
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                {
                    "name": "White",
                    "hex": "#f3f1ea",
                    "fam": "white",
                    "img": null
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            ]
        }
    ],
    "stores": [
        {
            "own": true,
            "name": "Sarmad Flagship",
            "city": "Faisalabad",
            "addr": "Plot #30/7, Near State Bank, New Civil Lines, Faisalabad",
            "phone": "+92 339 8041774",
            "hours": "Mon–Sat · 10 AM – 8 PM"
        },
        {
            "name": "Stockist — Liberty",
            "city": "Lahore",
            "addr": "Liberty Market, Gulberg III, Lahore",
            "phone": "+92 300 000 0000",
            "hours": "Daily · 12 PM – 9 PM"
        },
        {
            "name": "Stockist — Tariq Road",
            "city": "Karachi",
            "addr": "Tariq Road, near Dolmen, Karachi",
            "phone": "+92 300 000 0000",
            "hours": "Daily · 12 PM – 10 PM"
        },
        {
            "name": "Stockist — F-7",
            "city": "Islamabad",
            "addr": "Jinnah Super Market, F-7 Markaz, Islamabad",
            "phone": "+92 300 000 0000",
            "hours": "Mon–Sat · 11 AM – 9 PM"
        },
        {
            "name": "Stockist — Cantt",
            "city": "Multan",
            "addr": "Abdali Road, Multan Cantt, Multan",
            "phone": "+92 300 000 0000",
            "hours": "Mon–Sat · 11 AM – 8:30 PM"
        },
        {
            "name": "Stockist — Saddar",
            "city": "Rawalpindi",
            "addr": "Bank Road, Saddar, Rawalpindi",
            "phone": "+92 300 000 0000",
            "hours": "Mon–Sat · 11 AM – 9 PM"
        }
    ],
    "home": {
        "heroImage": "content/uploads/20261006-76f96dc9cf88.jpg",
        "moments": [
            {
                "eyebrow": "Chapter one",
                "title": "Some things are worth *unrolling* slowly.",
                "text": "",
                "button": ""
            },
            {
                "eyebrow": "Prologue",
                "title": "The morning sets the *tone.*",
                "text": "Before the day asks anything of you, there’s the quiet ritual of getting dressed.",
                "button": ""
            },
            {
                "eyebrow": "I — Cotton",
                "title": "Unhurried *afternoons.*",
                "text": "Chai on the veranda. A breeze through the courtyard. Nowhere else to be.",
                "button": ""
            },
            {
                "eyebrow": "II — Blended",
                "title": "Long days, a sharp *finish.*",
                "text": "From the first handshake to the last call of the evening — still composed.",
                "button": ""
            },
            {
                "eyebrow": "III — Boski",
                "title": "The nights you’ll *remember.*",
                "text": "Weddings. Eid. The photograph that will sit on the mantel for years.",
                "button": ""
            },
            {
                "eyebrow": "IV — Latha",
                "title": "Mornings in *white.*",
                "text": "Jummah. Sunlight across the courtyard. The quiet confidence of something pressed and clean.",
                "button": ""
            },
            {
                "eyebrow": "Unstitched",
                "title": "So the last word is *yours.*",
                "text": "Your tailor. Your cut. Your story — begun on our looms.",
                "button": "Enter the collection"
            },
            {
                "eyebrow": "Visit",
                "title": "Come and *feel* it.",
                "text": "Faisalabad · Lahore · Karachi · Islamabad · Multan · Rawalpindi",
                "button": "Find a store"
            },
            {
                "eyebrow": "For the trade",
                "title": "Carry *Sarmad.*",
                "text": "For stockists and wholesalers across Pakistan — mill-direct, consistent, ours.",
                "button": "Become a stockist"
            },
            {
                "eyebrow": "Two decades on the loom",
                "title": "Tradition in every *thread.*",
                "text": "The roll ends here. What you make of it is yours.",
                "button": ""
            }
        ],
        "photos": [
            "cot1",
            "campaign",
            "cot2",
            "cot3",
            "ww2",
            "ww1",
            "bo1",
            "bo3",
            "lat1",
            "lat2",
            "bo2",
            "cot4",
            "lat3",
            "ww4"
        ],
        "footerText": "Fine unstitched fabric, woven in Faisalabad and finished by the tailor you trust.",
        "shopEyebrow": "Unstitched menswear fabric",
        "shopTitle": "The *Collection*",
        "shopText": "Full suits of cloth, cut to length and boxed for your tailor. Cash on Delivery across Pakistan.",
        "seoTitle": "Men's Unstitched Fabric in Pakistan | Sarmad Fabrics International",
        "seoDescription": "Premium men's unstitched suit fabric from Faisalabad — cotton, blended wash & wear, boski and latha. Order online with Cash on Delivery across Pakistan, or buy wholesale.",
        "aboutText": "Sarmad Fabrics International is a Faisalabad maker of men’s unstitched shalwar kameez fabric — cotton, blended wash & wear, boski and latha — delivered with Cash on Delivery across Pakistan and supplied wholesale to stockists nationwide."
    }
}